CSMG provides strategic advisory services ranging from growth and business transformation to ecosystem and business model evolution. Our peerless industry depth and experience, signature strategy and quantitative methodologies enable our clients to make sound business decisions in a complex and ever-changing market.
Devices are critical for the delivery of communication services and consumption of content. Whether it is HD TV, a touch-screen smartphone, a tablet computer or an Internet-enabled consumer electronics appliance, the device plays a central role in the how an end-user ultimately experiences a communication or media service.
Consumer Electronics and Devices Expertise
Recent technology innovation has led to a plethora of new device form factors as well as new features. Moreover, software and applications running on devices and consumer electronics have become key points of differentiation among vendors.
Device/Consumer Electronic vendors face a number of critical challenges:
- Transitioning from a hardware to a software/service model
- Trading-off between open vs. closed application models
- Developing new business models to support app stores
- Developing a robust sales and distribution network with direct channels, operator partners and indirect retail outlets
- Achieving world-class operational efficiencies in manufacturing and channel inventory
Client Successes
Over the past 25 years, we have helped Device/Consumer Electronic vendors develop winning strategies to outmaneuver competitors and address industry challenges. For example, we have Assisted device/Consumer Electronic vendors to:
- Conduct a Board-level strategic review of the handset business
- Assess the role of devices in 4G wireless networks
- Develop new partnership models with ecosystem players such as operators, content providers and application developers
- Assess industry shift to open models for mobile devices
- Assess growth opportunities in adjacent areas such as mobile advertising, mobile payments and location-based services



